Localization is about reaching out to a whole new market, with different culture and traditions, this can be an exciting opportunity to booming businesses. But to what languages? There are hundreds of languages all over the world. I will list 3 reasons why you should localize your content to Vietnamese.
The population of 95 million people
You will want your translated content to reach as many people as possible, and there are 95 million people who have Vietnamese as mother tongue, imagine getting millions more people to know your products and services, and all you need is a good translation.
High average browsing time
An average Vietnamese spend over 6 hours per day online, they will consume a large number of content. So if you have a product or service page, and it is localized in a way that means for them, you will bring in a lot of traffic and that mean more sales.
Growing economy
Over the past thirty years, Vietnam continues to grow, making it a very dynamic economy. Vietnam is seeing more and more people join middle class, resulting in increased purchasing power.
So nowadays millions of Vietnamese are online everyday, looking for all kind of products and services. Will yours be there, in there language, ready to sell?